B57 got their new landing page design by running a design contest:
Design a landing page for Wordpress plugin - Abrupt, simple, fast, niche
Check out B57's Landing page design contest…
we are making a wordpress plugin that works with gravity forms so that after a form is filled out the user is taken to the right place. Today without us you can just guess or try to access the "thanks" page without completing the form. The issue for sites is that google or people can share this final url which circumvents the form being needed. We fix this in a great easy way. our name is "gThanks" the "g" stands for "gravity" as in gravity forms. We need a 1 page landing page pitching the concept and getting the user to get the plugin. We have a few pricing options which we should be upfront about, but basically its a per site packages (1 site, 3 sites, 10 sites, unlimited.)
some sites in the space we like https://premium.wpmudev.org/ https://www.monsterinsights.com/ https://mailchimp.com/ https://www.netguru.com/design-process https://woocommerce.com/
Elements to include in the landing page
We need a welcoming hero, we need a way for the user to be able to tell ballpark what we are doing. (Stop users from bypassing your forms to get to your gated content!) We need them to be WP + gravity forms users. and they need to have content that is gated by that form (think pdf, whitepaper, webinar, case study etc..). Then we provide a ton of value and ease of use. As in the example sites they will see some cool compelling features and benefit blocks and finally get to a CTA which is to get the plugin now. we should have a secondary CTA of an in-page form for contacting us. would be cool to showcase some logos and stats from our existing install-base. Users will either immediately understand what we are doing and the narrow niche we are intended to solve or.. they will bounce by disqualifying themselves. so we need to be abrupt, obvious, quick.
Most likely the audience will be B2B or an organization - the people most likely that have forms in front of gated content. Id like to stay away a bit from the curvy people style that is so prevalent today - https://www.dropbox.com/s/dpmmm4yypb0crct/2019-04-25_10-44-28.png?dl=0
Every design category has flexible pricing for all budgets. Landing page design starts at $349.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their landing page design.
Designers across the globe delivered design magic.
B57 collaborated with designers to refine their ideas
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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