Robby Macdonell got their new landing page design by running a design contest:
Create a landing page for RescueTime's time-management software
Check out Robby Macdonell's Landing page design contest…
RescueTime is an application that helps people understand how they spend their time on the computer. It automatically keeps a record of the different websites and applications that a person is spending time with, and then gives them useful reports about how they spend their time. They also get some powerful tools that let them optimize and make changes to how they’re spending their time. It's really useful for anyone that spends a lot of time in front of a computer but particularly people with technical or creative jobs. Software developers, writers, designers, students and entrepreneurs make up a large chunk of the existing RescueTime user base.
Open to any style. I’ll provide some colors (in the asset folder on dropbox) that we use in the application, but the designs do not need to be limited to those colors. Conceptual themes that have worked well for us in the past: 1. A focus on a sense of personal balance 2. Self optimization / life hacking / become your best self 3. An antidote to the chaotic nature of the typical multi-tasking office environment These designs should be optimized for international use, so I’d like to avoid imagery that suggests a particular culture or region.
Elements to include in the landing page
Sign up form (email address, choose password, confirm password, submit button) Overview of the product. Can pull copy / ideas from: https://www.rescuetime.com/features Nice to have / could have: 1. Some social proof (could pull something from: https://www.rescuetime.com/customer_stories) 2. A quote from this PCMag review has resonated really well in previous campaigns. “Bottom line: RescueTime is simply the best time-management app we've ever tested.” http://www.pcmag.com/article2/0,2817,2405112,00.asp
This landing page is for a new marketing campaign that targets international English speaking audiences as well as a few select non English-speaking countries. These landing pages will ultimately be translated into different languages, so I’d prefer more visual explanations instead of large chunks of copy whenever possible. We’re targeting free signups with this landing page, not our premium product (although it’s fine to make reference to it). These landing pages should convey the benefits of our free service and prompt people to sign up for new RescueTime Lite accounts. Sketch documents are preferred as a final output format, but Photoshop docs are fine, too. You can find visual assets (logos, screenshots, color palette, etc) here: https://www.dropbox.com/sh/b0o4u00hwn6nyvt/AACTuMSIdZMEP2PTS2LTsxzba?dl=0
$799 Gold package
Every design category has flexible pricing for all budgets. Landing page design starts at $349.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their landing page design.
Designers across the globe delivered design magic.
Robby Macdonell collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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