Please feel free to ask me questions about this project!
---ADDITIONAL BACKGROUND INFORMATION---
PURPOSE OF THIS LANDING PAGE:
We're using Adwords traffic for people showing intent to find a real estate agent. Previously, the service has targeted only agents. Now we're looking to develop consumer-side leads (buyers and sellers of homes) to give to agents for a referral fee.
A qualified lead is:
• We’re open to capturing both buyers and sellers
• They must be interested in buying or selling in the listed locations above
• Ideally we’d like to land $2M+ deals, so annual income of $300k or more
• We expect that approximately half of qualified leads will sign an agreement in the 4-6 week timeframe
• A qualified buyer lead is: ready to buy in the next 3 months, is qualified for a loan or has cash, and is in a target geographic area
• A qualified seller lead is: ready to sell immediately, has a $2M+ property, and is in a target geographic area