Create a captivating infographic about pets, vets and Facebook!

'cause Digital Marketing

This infographic is to accompany a cover story our founder wrote for a major veterinary business magazine. The research is one-of-a-kind and industry specific. The target audience is people who work in and own veterinary practices.

TITLE TBD, but something like "Facebook Advertising for Veterinary Practices: What Your Clients Think, Revealed"

5% Believe their practice isn't on Facebook
13% Follow their veterinary practice on Facebook
18% Know their practice runs ads on Facebook
75% say at least some ads are a-okay with them -- but they need to be targeted

5 most asked-for content types (not in order)
Pet health news and threats that could impact their pet
-Pet health alerts
-Specials and discounts
-Reminders about overdue services
-Announcements about new services
68% say receiving reminders about overdue services helps keep them loyal
64% say knowing about specials and discounts helps keep them loyal

In small font at the bottom, we will need to include survey and source information.

Usability and sharability are key here. Text must be easily readable, but this should draw readers in with compelling, highly-professional look and feel. Our logo and website are currently undergoing an evolution, but you can get a feel for our voice here: https://www.facebook.com/cause.digi…g/?fref=ts and through our social good page here: https://www.facebook.com/advocats.p…s/?fref=ts

PS - Humor doesn't scare us! Don't be afraid to make us laugh. :)

Our brand is professional, LOVES animals and has fun. We know both the digital space and the pet industry. Your infographic should portray both.

Here are some examples that caught our eye: http://oceanservice.noaa.gov/ocean/…-large.jpg
http://lorirtaylor.com/wp-content/u…raphic.jpg
http://www.wickmarketing.com/wm/wp-…raphic.gif
http://www.fondriest.com/news/wp-co…ver_hr.jpg