Papercut style illustration for fresh & stylish homewares line that brings Hans Christian Andersen fairy tales to life

ByHCA.com

We create a range of home textile products based on the original artworks of Danish Author Hans Christian Andersen - "we want to bring the fairy tales into peoples homes" Target audiense is consumers -
Products will be sold under Brand ByHCA.com

GOAL: We are looking to develop a unique illustration / pattern which will go on table clothes and napkins.

Design / pattern should have a "link" to the world of Hans Christian Andersen
Hans Christian Andersen original artworks (paper cuts / illustrations) or Hans Christian Andersen stories.

We would prefer repeating pattern designs that would fit different length of table cloth.

We are looking to review a variety of styles, and are mostly open to suggestions.

Feel free to come up with ideas that cater to seasonal designs (Christmas. Easter, Wedding, Christening etc.)- optional - not required.

Material:
High quality Woven / jacquard (cotton) and (cotton / polycotton mix)

Style:
• modern
• clean
• subtle
• sophisticated & elegant

Colors:
There are no fixed requirements regarding color but we would prefer designs that would work in different colors.

Please consider that the end products are targeted at consumer market in the Nordic countries – so they have to fit into the living / dining space in Nordic homes:

• Minimalistic,
• primarily - white / light colors.
• "Tone on Tone" aesthetic.

WHO IS HANS CHRISTIAN ANDERSEN?
"Hans Christian Andersen was a Danish author. Andersen's fairy tales, which have been translated into more than 125 languages, have become culturally embedded in the West's collective consciousness, readily accessible to children, but presenting lessons of virtue and resilience in the face of adversity for mature readers as well.

Some of his most famous fairy tales include "The Emperor's New Clothes", "The Little Mermaid", "The Nightingale", "The Snow Queen", "The Ugly Duckling", and many more."

For more information on HC Andersen please review his wikipedia page: https://en.wikipedia.org/wiki/Hans_…n_Andersen

TECHNICAL LIMITATIONS:
• are cloth must be 140 cm wide
• design report max 40 cm wide. (production limitation)

PLEASE NOTE:
We hold a license agreement with the foundation Odense By Museum - this grants us access to high resolution images of the original artworks featured in the museum and allows us to use the HCA brand and the original tales and stories in our marketing material.

***PLEASE CHECK THIS LINK FOR REFERENCE MATERIAL***

Examples of Hans Christian Andersen designs:
https://www.google.dk/search?q=hans…HA&dpr=0.9

Please also see attached for examples of HCA's work.

However, please do not plagiarize or copy. You MUST interpret the stories in your own way.