Cleanmarket needed a new icon or button design and created a contest on 99designs.
A winner was selected from 68 designs submitted by 16 freelance designers.
Weareyoung.com
We are young was created by two sales executives and transplant Brooklyn-ites who yearned for a creative outlet. As the 30’s crept in, they started to feel their creative and youthful spirit slipping away while working for the man. In an attempt to cleanse themselves of the corporate mindset, they went on a mission to stay young, forever. This meant to make sure to experience the things that make us feel young and alive, everyday.
And this mission started with a simple formula:
Stay young = Smile, Cry, Laugh, Shout, Think, Dance and Play.
So we built a magic machine that scans the airwaves for new and old stories that make us do just that.
***UPDATE**** So we like the direction the contest is going but not fully satisfying the concept we want. I want to pivot the design brief a little bit and allow time for some additional designers to join / existing designers to tweak concepts.
Please read: So our site is going to be organized by what the content makes you want to do (as this is our formula for staying young):
Smile- To be amused or entertained by something
Cry - To be touched or empathetic of something
Laugh - To find something funny
Shout- To be Invigorated or excited by something
Think- To appreciate and learn from something
Dance -To get lost in the music
Play - To go get active and do something
We need an icon for each section(emotional action) of the site:
Icon set of Pills-We would like to see 7 different colorful (but matching the logo with greys) pills that have the section title overlaid on the pill. Each pill should be a bit different and the colors should match the emotion of the word. Some pills can be two solid colors, or some with half a solid color and the other half a translucent color with little colorful balls inside. Have fun with it.
And then we are going to use the stamps to tag and pick out extra special content. We will use three of the original 5 concepts.
Mind Blown- This was incredible
Aced - This was a total Win
Contagion - This content is spreading like wild fire
(The rocker and Fist of Action symbol are kind of overlapping and not useful anymore)
**OLD BRIEF**
We need a set of Icons that will be used to tag content with a particular characteristic. The icons will be displayed as a 'stamp' or symbol overlaid on an article thumbnail and used at the top of the article page itself. This is very similar to what Buzzfeed.com is doing with their tags at the top right of their home page. See the attached screenshot examples. We do not want words, we are looking for simple but profound symbols/icons.
We need a set of matching icons for the following characteristics/terms. Please follow the guidelines but feel free to use your creativity:
Aced- Our term for a "win". We are looking for something with a Spade(preferred) or maybe an A++ grade.
Mind Blown- "That article blew my mind". A two image animated gif of 1st a head with normal expression, and 2nd the top/back of their head exploding and their expression is surprised... :-o
Rocker hand: A hand with two fingers up rocking out to some music. (pretty self explanatory)
Contagion symbol: This will indicate a very contagious story (viral).
Fist of action: A fist symbol representing the power of people/revolution. This will be for stories that make you want to take action.
I have also attached some very generic images that represent what I am talking about above(except mind blown). We are not looking for you to copy these images or use the same colors or the like. We are just providing as clarification as to what type of symbols we are looking for.
Please let me know if you have any questions.