:format(webp)/http://s3.amazonaws.com/projects-files/164/16478/1647831/ccd315a3-6c5a-48b5-9036-0fef1972aaa7.jpg "A logo and branding project for a startup in the field of consumer search insight. With a slightly tech feel to it, yet approachable and friendly, this rebranding project took the current brand to a more simplified and modern look.
Simple, typographic logo and a clever combination of the letters 'l' and a growth graph / bar chart to represent the metrics, visualize the main focus of the company. That is to provide dashboards and data to gain consumer insight.
Color palette is based on contrasting dark navy blue and bright orange with a few accent colors. Typography is clean and modern and the project included creating a set of custom, minimalistic icons. Those are all based on two concentric circles representing a simplified bull's eye (as in hitting a target as well as a play on the company name), with additional elements to create a target board, search, measuring device etc.
Other elements of redesign include the report covers, dashboard and graphs / charts with data.")
:format(webp)/99designs-contests-attachments/117/117222/attachment_117222420 "Trigo in Latin means wheat.
\" Trigo Capital\" is an investment firm.
I've decided to combine wheat and growth chart to create this clean logomark.")
:format(webp)/99designs-contests-attachments/78/78838/attachment_78838288 "the main concept is \"fly sky high\".
it representing the freedom and high of entrepreneur, also mean to train and coach people to reach / grow to their highest goal.
to translate \"fly sky high\", i use bird as the base symbol and ended up with this monogram logo design.
this monogram consist 3 graphic elements.
first is the bird representing \"Fly sky high\" concept and goal, second is monogram of two initial letters, T and L from the name Tonny Loorbach, and third is an \"increase chart graphic\" as the wing, representing \"Growth\".")
:format(webp)/99designs-contests-attachments/126/126846/attachment_126846919 "I created an simple abstraction logo based from 'growth chart' and played a little bit with lines that also pictured as ascending growth.")
:format(webp)/99designs-contests-attachments/148/148049/attachment_148049142 "The concept is to create a financial chart from a map.")
:format(webp)/99designs-contests-attachments/141/141024/attachment_141024522 "Double Letter W Logo for Marketing Consultant")
:format(webp)/99designs-contests-attachments/70/70718/attachment_70718729 "This is three versions of a chidren's mermaid growth chart.")
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