Facebook, Twitter and YouTube, oh my! Your client just ordered all the social stuff. Don’t worry, we’ve got you covered!
Everything starts with your client’s cover or header photo. This is the page’s big “hello!” and the visitor’s first impression. So wow them. Showcase your client’s brand as much as you can, while also keeping your design clean and simple.
Use images as often as possible and text only when necessary (for example, only for a special deal, hashtag or a CTA). Always take note of how your cover photo will appear once it is on the social media page. It should never distract the visitor or feel too busy.
Ready to design? Below, we have specifications for profile and header images, a design checklist and a glossary of design terms—plus a few encouraging words to pump you up as you get started.