I would like the theme to be something fresh and crispy, aimed at young adults.
I have attached a wireframe of the website, which will show you all the sections I would like to implement. Don't pay attention to the colors, they are random. Also, the width and height are not fixed, there will be quite a lot of text on some pages.
Stock images can be used, as long as the total cost stays under $50. If you do, please don't use cheesy/too stock-like ones though.
Also, I forgot to add in the wireframe that I would like the facebook plugin integrated in the design, like it already exists on the live website.
I would like to dominate the search engines with the new site, so the title tag should not be an image.
You can take a look at the current website for inspiration: http://www.auto-ecole-midi.ch. I don't have the file for the logo unfortunately.
Some of our competitors: http://www.eca-auto-ecole.ch/ (don't like), http://www.auto-ecole-daniel.ch/ (too stock-like), http://www.auto-ecole-gross.ch/ (not bad).