How verena.wieland started their clothing or apparel journey
What do you have in mind for the style and theme of the apparel?
We are a private Business School and just change our brand design to bridge the gap between traditional and modern stakeholders.
In this design I look for something modern which our stakeholders would love to wear.
Shirt (T-Shirt and Longsleeve)
Apparel description and purpose
The shirts are black and a gift for internal stakeholders (staff members, professors as well as a few selected external friends). Our Dean would love to have the below mentioned Mission Statement on a shirt as a Christmas gift. In this Mission Statement the words Courage and Committment are the core of our brand and could (no must) be highlighted.
Text Mission Statement:
At WHU – Otto Beisheim School of Management, we shape personalities and business by delivering excellence in research, teaching, and corporate connections. Our core values are …
1. … excellence in management education by focusing on ambitious goals and performance,
2. … a cosmopolitan sensibility cultivated by promoting diversity and the internationality of the school’s stakeholders – we are curious about diverse people, cultures and new ways of doing things,
3. … a caring community characterized by a family atmosphere and mutual trust, and
4. … our entrepreneurial spirit fostered by passion and innovation among all members of the WHU community.
Our core values underpin our positioning: Show courage and commitment always.
Our colors are: #009FE2 and #2C4592