A fun cowboy character to represent a Coastal Cowboy for our new rum!
taasinc needed a new character or mascot design and created a contest on 99designs.
3 winners were selected from 89 designs submitted by 41 freelance designers.
Some of the designers who made it happen
How taasinc started their character or mascot journey
Who are you known as?
Coastal Cowboy Rum Company
What industry do you think your business is most related to?
Tell us a bit about who you are and the people you reach
We are introducing a new spiced rum. We want to target the fun loving lifestyle of Cowboys and coastal lifestyle. Happy and upbeat.
What inspires you and how do you envision the design for your business?
We need a figure that is a Cowboy dressed With his hat and a mix of cowboy and coastal attire. Sort of bad choices? Possibly that his face is blocked from view by his hat so as to be anonymous. He is older and gray with a beard! Not necessarily buff. He will have a mini horse with him and a surfboard. The pony is only waist high. He also has a 67 Chevy truck, rusty and old. Truck is optional. Backgrounds are not necessary since this will become a 3D piece
Other notes
Fun and witty! There is an actual truck and pony for models. The door logo on the truck should not be included. Charlie the pony is waist high.
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