We would like to create some characters to represent the Pasta People themselves. These characters may be used on the front/back of the pack, or just in promotional campaigns.
We are open to the style of these characters but we want them to be iconic, stylish and eye-catching. They need to grab people's attention as they walk along the supermarket aisle or browse social media. They can be adults and/or children. When we've thought about this internally, there are a few avenues we think it could go down, either:
1) They are a special species of Pasta People, with pasta features e.g. interesting hair styles, facial hair
2) They are ordinary people that just love pasta, and this is shown visually by their pasta features, or clothing or accessories
3) They are the people behind The Pasta People brand so pasta not to be included in the design e.g. Anton (Co-Founder & Taste-Maker), Sophie (Co-Founder & Sauce-Saviour), their child Ben (Cool Kid & Shape-Creator).
So please try whichever of the avenues you like, or feel free to experiment with the style and representation of the Pasta People however you think works best.
The varieties of pasta that we do are Fusilli, Spaghetti and Penne so please use those varieties only in the designs, and the pasta can either be photographed 'real life' style or artworked 'graphic' style - or a combination of the two styles as shown in our examples.