Arrow Card Set

Arrow Senior Living

Arrow is a senior living management company that strives to provide the best in senior living. Our core values are: I believe acts of kindness can drive change in the world. I listen to understand. I defend the dignity of others. I choose to have a childlike sense of wonder and be fascinated, not frustrated. I solve problems and my answer is always yes. I understand that transparency builds trust. I strive to be humble. I believe in the power of a chuckle.

We are interested in ultimately creating a series of 5 basic greeting cards - Thank You, Thinking of You, Happy Birthday, Get Well/Feel Better, and Just Because.
We've got a couple of different directions we're considering:
1. minimalist, clean, and crisp
2. artistic but fun (think papyrus brand cards)

For the purpose of this contest, let's start with the birthday card. We just ask that you go in with the understanding that we will most likely be starting a 1-1 project to create the rest!

Don't worry about the card backs! The front/inside will be the main focus.

We are a company that focuses on joy and laughter just as much as we do empathy and kindness. As such, want these designs to be fun! (I've included a variety of examples, but don't feel glued to them!)

Feel free to contact me with any questions!