Plantation shutter co. needs look with breath of fresh air -- not the same old stale & staid!
elaine5 needed a new logo & brand identity pack design and created a contest on 99designs.
A winner was selected from 155 designs submitted by 32 freelance designers.
Some of the designers who made it happen
How elaine5 started their logo & brand identity pack journey
Who are you known as?
Whitestone Shutter Company
What’s your company slogan?
Fine Window Furnishings
Tell us a bit about who you are and the people you reach
We wholesale custom-fitted, all-wood, hand-finished plantation shutters to designers, homebuilders and retailers. We also handle specialty shapes such as arches, sunbursts, octagons, eyebrow arches, etc.
What industry do you think your business is most related to?
What colors do you want to see in your design?
Other color requirements
I'd like to explore the following colors:
Let designers make suggestions:
Purples: Imagination, spirituality, royalty and luxury.
Blues: Knowledge, trust, calm and honesty.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Design inspiration
Other notes
Everyone else seems to use just a drawing of a shutter or an arch (see Hayes Shutters.com, LouverShop.com, CatoosaShutterCompany.com). I am hoping for an elegant *suggestion* of louvers or shutters. I'm including our current logo which doesn't have our name at all. Was designed by the previous company owner. Not married to any part of it other than the implied elegance. We stress quality, attention to detail, the fact that we are all-wood (sustainable, not the ugly faux stuff that is popping up), unlimited variety of paint and stain colors, and making sure that the end-user/homeowner is thrilled with the fine furniture (plantation shutters are in this category) they are paying a LOT of money for.
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