danielle P got their new logo & brand identity pack by running a design contest:
Online Puppy Training Branding - with much more work to follow!
Check out danielle P's Logo & brand identity pack contest…
Animal & Pet
We are looking for a branding design for a new section of our business - The Urban Puppy. The Urban Puppy will sell online training solutions and videos. We are dog trainers with over 20 years experience in teaching classes and private tuition, under our usual business Urban Dog Training. We are looking for something that REALLY stands out among a sea of bland dog-related businesses on the internet. Our branding must be UNMISTAKEABLE and unforgettable. We want to knock it out of the park, and be sure that no one misses our branding. We do not want to brand like every other dog trainer or dog related business in the industry. We are thinking of leaning fully into our URBAN tag to create a modern, edgy vibe around our business. We need to appeal to millennials - predominantly women aged between 20-40 and same-sex couples. Our market has money and lives in URBAN areas. Our market is largely young couples with no children. Approximately 20% of our clients are families with children. By leaning fully into the Urban tag the concepts that spring to mind for us are: Edgy Modern Funky Youthful Unconventional On-Trend We’re hoping for the latest in design trends. We DO NOT want to look like other dog training businesses. Have fun, don’t design what you ‘think’ we want. You’re the designer, go all out, go wild or go completely feral - we’ll probably LOVE it! We’re open to anything and thinking: Graffiti Child-Like Illustration (not 'cutesy' puppies - see below) Custom Illustration Street Art Pop Art Grunge Hand Drawn Elements Tattoos Fluorescent colour Neon colour Bold, Vivid Colour Citrus Colour Modern, Bespoke, Hand-Drawn or Quirky Typography Retro Analogue Textures Vintage Scrapbook More is More Approach Obviously, not all of the above together - or maybe it will work! :-) We’re not the designers, you are and we want you to have fun. BE BRAVE AND DARING! We want people to want to WEAR our branding because it’s cool AF! DO NOT DO THIS... Cutesy Cartoons of Puppies or Dogs (although we don’t mind funky hand-drawn dogs) Love Hearts Incorporated into Dog Images Boring Silhouettes of Dogs Shutterstock images with The Urban Puppy in boring text beneath Corporate look Boring Veterinary practice look Please IGNORE any of our current brandings. We HATE our branding with a *passion*. If the branding for The Urban Puppy knocks it out of the park, we will immediately rebrand our usual business Urban Dog Training also - in a complimentary way. There will be a stack of work for the winning designer if they want it. We need websites, social media graphics, print media, graduation certificates, greeting cards, flyers, posters, gift certificates and a host of other things. The winner of this job will be engaged *immediately* to create a brand guide including textures, patterns and a host of other elements, with a lot of design work to follow.
Every design category has flexible pricing for all budgets. Logo & brand identity pack starts at $599.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo & brand identity pack.
Designers across the globe delivered design magic.
danielle P collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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