Great to work with, really happy with the final design!!
great job, some language barriers.
- Graphz Real™
Great designer that puts the effort to understand the need of the customer.
I needed a rush order and Mc_Och prioritized my work on a Sunday to get it to my printer on Monday! Thank you!
Love the design, exactly what we were looking for.
Excellent designer, very easy to work with.
I recommend greatly.
How sampS started their logo & brand identity pack journey
Who are you known as?
Kawau New Zealand Whisky
What’s your company slogan?
"Premium Blended Whisky" or "Blended Whisky" or "Whisky" depending on what works best to balance your design.
Tell us a bit about who you are and the people you reach
Product is premium blended whisky. Target market is India, wealthy middle class. Design needs to communicate quality. This will be a premium whisky, selling for around $70 US a bottle.
What industry do you think your business is most related to?
Food & Drink
What colors do you want to see in your design?
Other color requirements
I'd like to explore the following colors:
Dark neutrals: Formality, mystery, exclusivity and luxury.
Blues: Knowledge, trust, calm and honesty.
Let designers make suggestions:
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Logo needs to look good on a bottle and a box. Interested in a modern brand https://www.bruichladdich.com/ is a decent exemplar. It's a modern whisky, made in a non-traditional location (New Zealand) so may as well roll with modern. Blacks and blues tend to communicate quality, so thinking that the label would be predominantly black or blue with the (bold?) text on this (not 100% wedded to this, if think that a colourful background will work better such as that that bruichladdich use? you will win me over if it still communicates quality). Some subtle detailing / patterns on the dark background might look good. Would still like to incorporate colour (colourful Indian artwork / image behind the text?) if possible. Needs shelf appeal, cant just be black and white. Logo unlikely to be competing with much else on the bottle / box and other than regulatory labeling, and a "MADE IN NEW ZEALAND" on the label somewhere, it will have the box / bottle all to itself.
Kawau is a Maori word, and means sea bird / cormorant. Distillery is located in Snell's beach (Kawau Bay) with a view near enough to this: https://goo.gl/images/aGDF97 of Kawau island.