we (a plastic surgeon and a Yoga teacher) are starting a project/company together to help patients suffering from Lipedema.
(Detail information: Lipedema is a disorder of adipose tissue that occurs almost exclusively in women; it has also been called ‘painful fat syndrome’. (Although Lipedema affects mostly women, there are a few cases that have been seen in men.) Typically there is abnormal bilateral and symmetrical swelling of the legs and hips that extends down towards the ankles where the fat forms a ring just above the ankle. This swelling is due to accumulations of fat and fluid in the tissues under the skin. Fatty bulges can be seen on the outer surfaces of the thighs and sometimes the upper arms are affected as well. Interestingly enough, the swelling often extends from the waist down, almost in a distinct line toward the ankles, with the feet remaining unaffected. This disorder can be inherited; most cases gradually develop during puberty, although it may develop or worsen due to trauma, such as surgery, peri-menopause or pregnancy. Lipedema has been seen in morbidly obese people and in anorexic individuals. There are estimates that put the incidence of lipedema as high as 11% of the adult female population. We are talking millions of women here.)
We developed a program for these patients to help them. The program includes specific Yoga training perfectly adjusted to these patients combining it with a medical teaching aspect of information and support. At least we also can offer a "cure" via liposuction of the excess fat as last possibility. The combination of a "MD" and a Yoga teacher perfectly fits together in our opinion.
We want to call our company "LipoLogic": Lipo (from fat or Lipedema) and Logic because the patients should do "something" to increase their quality of life with our customized program. It is the "Logic" step for the patients to inform themselves, to be educated, to learn and to do something (yoga or liposuction) to decrease their pain and immobility which is associated with the high body volume.
Most of the patients (99%) are female patients. We are looking for a logo, colors etc. which combine the medical aspect with yoga training and teaching. Also the logo itself should be recognized easily.
Thanks a lot for all your efforts!
Holger and Katrin