How ben.paris started their logo & brand identity pack journey
Who are you known as?
What’s your company slogan?
"Getting Out Of Debt"
Tell us a bit about who you are and the people you reach
Business name: I’m GOOD – Getting Out Of Debt – sponsored by Debt Mediators.
Client contact: Ben and Chad
Product/service/brand name: “I’m GOOD” is a personal finance blog. We take an inspirational approach to getting debt free. The blog features a combination of debt free profile pieces, DIY articles, and personal finance articles. https://imgood.com.au/
Key objectives: We need a logo/header for the blog. We also need a T Shirt design for readers to purchase and receive in give-aways.
Marketing objectives and target audience: The readership is 25-35 year olds on the journey to get free. They are evenly split between male and female. They’re movie and TV lovers and Very interested in Real Estate. The brand will primarily marketed through social media facebook, Instagram,
Scope: Logo and TShirtI
Deliverables: Logo, 1360x680 Blog header, T Shirt design. (Blog header should feature (Tag line for the Header “I’m Getting Out Of Debt. And should include in small writing “Sponsored by Debt Mediators”)
Purpose and function: We wish to use the logo for a header banner on our new blog. The T-shirt design is to screen printed so should be simple in design.
Format: A variety of file types, png, jpg. For the TShirt just the picture of the graphic is to be provided
Inspiration: http://andthenwesaved.com/ http://www.smithjournal.com.au/ http://www.theminimalists.com/ http://marriagemore.com/ http://onemoremushroom.com/
What industry do you think your business is most related to?
Accounting & Financial
Other color requirements
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards