Seranova Bio got their new logo & brand identity pack by running a design contest:
Design a logo for a biotech that uses a "molecular search engine" to map antibodies to their targets
Check out Seranova Bio's Logo & brand identity pack contest…
Medical & Pharmaceutical
We are a biotechnology company that has a unique cutting-edge platform that allows us to gain deep insights into patient antibody specificities. Antibodies are Y-shape molecules that are custom-built by our immune system to recognize almost any molecule it encounters. Within our blood, we have many thousands of types of antibodies that exert powerful effects on all aspects of human health and disease, from cancer to autoimmunity to neurodegeneration. The problem is that we don't know the exact targets of these antibodies. Our technology works like a molecular search engine to pinpoint the targets of all the antibodies that are present in a patient sample against thousands of human proteins. Our name Seranova is derived from "sera" which is the plural for serum, the liquid component of blood that contains antibodies and "nova", which of course is an explosion. Our target audience/partners are pharmaceutical companies and other research organizations and academics with whom we would seek to partner. We therefore are looking for a professional, modern logo that reflects the sophistication of our technology but otherwise conforms to accepted norms of logos in biotech and pharma. EDIT: Our full company name is "Seranova Bio". I will ask finalists to incorporate "bio" into their designs, but if you want to try that in some of your submissions now, that would be appreciated.
I’m mostly interested in combination, abstract and wordmark logos, but I’m open to all ideas. I attached a few examples of biotech logos that we like.
Every design category has flexible pricing for all budgets. Logo & brand identity pack starts at $599.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo & brand identity pack.
Designers across the globe delivered design magic.
Seranova Bio collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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