Create a strong, environmentally-evocative logo for a new transit contractor for nat'l park shuttles
miramslewis needed a new logo & brand identity pack design and created a contest on 99designs.
A winner was selected from 228 designs submitted by 36 freelance designers.
Some of the designers who made it happen
How miramslewis started their logo & brand identity pack journey
Who are you known as?
Red Canyon Transit
Tell us a bit about who you are and the people you reach
RCT provides efficient, environmentally-friendly public transit for the National Parks Service in the western USA. The primary audience is the National Park Service as they contract for the transit service and gateway communities immediately adjacent to the national parks. Riders of the shuttle system are tourists of all ages from all over the world.
What industry do you think your business is most related to?
What colors do you want to see in your design?
Other color requirements
I'd like to explore the following colors:
Reds: Energy, action, passion and love.
Oranges: Creativity, adventure and happiness.
Let designers make suggestions:
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Design inspiration
Other notes
The following images are: 1) The logo of the Nat'l Park Service, which we serve as their contractor for the Bryce Canyon NP Visitor Shuttle; 2-6) Photos of Red Canyon, an actual place, near Bryce Canyon NP, provides an idea of a color and shape palate we would hope to reflect. There are two red rock fins through which Utah highway 12 is carved; 7) (silhouette of the bus and "hoodoo" shape is a first version stab at logo; 8) The logo/uniform shoulder patch to be worn by our drivers, already approved by Bryce Canyon NPS management.
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