How Swad started their logo & brand identity pack journey
Who are you known as?
Tell us a bit about who you are and the people you reach
Sakeenah Group is primarily a business consulting and advisory outfit. It is currently focussing on Entrepreneurs and start ups. Its target market is anyone wishing to start a business but needs the support, guidance and assistance to do so. It also supports established entrepreneurs who need to professionalise their operations and structure their business to grow to the next level. Target audience are youngsters for start ups and 40 to 60 year olds for the established businesses.
What industry do you think your business is most related to?
Business & Consulting
What colors do you want to see in your design?
Other color requirements
I'd like to explore the following colors:
British racing green is my preferred color
Greens: Growth, harmony and success.
Let designers make suggestions:
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
My start-up's name is Sakeenah Group. Sakeenah means tranquility, God inspired peace of mind (from arabic). Sakeenah Group will have many lines of businesses, all mainly in the financial services/ investment/accounting/ business consulting fields. I need a logo, web site, business card, stationary and brand identity for this business. I need the logo to be inspired by islamic art/ calligraphy/ geometric design. Would be great if the name can be written in a style that resembles Arabic. I do not necessarily need the word in Arabic. I need the geometric form to be used later on to recall the brand. So, over time the geometric design will be used on its own and not necessarily with the name. Similar to Nike's swish. Initially used with the word "Nike" and over time the swish meant Nike...the design should be simple but elegant