How davisalex56 started their logo & brand identity pack journey
Who are you known as?
SISU Sauna Studio
What’s your company slogan?
Strength of will.
Tell us a bit about who you are and the people you reach
SISU is a Infrared Sauna Studio. Customers come in and Sweat for 30 min session in a private room and follow the experience with going into our cool room that is 34 degrees. We based the concept on old world Finland where the original saunas were created. We have a totally custom interior design with black walnut rooms and the modern Infrared sauna inside that room. SISU is a Finish word translated it means Strength of will, Perseverance in the face of adversity. I want the logo to have a sense of this deep rooted meaning. Our target market are health conscious professionals, college students, in Chattanooga TN.
What industry do you think your business is most related to?
Spa & Esthetics
What colors do you want to see in your design?
Other color requirements
I'd like to explore the following colors:
Light neutrals: Purity, balance and sophistication.
Yellows: Energy, intellect, fun and youth.
Blues: Knowledge, trust, calm and honesty.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
I really somehow want the meaning of the word SISU to be the branding of the company. I do not know how to do this. I want the logo to also be elegant and show we care about others health. Here is some coverage from local media that may help.