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- oink! design
Very responsive and understood what I was trying to get across
How minimum.distance started their logo & brand identity pack journey
Who are you known as?
Tell us a bit about who you are and the people you reach
Minimum Distance () is a lean enterprise consulting company that provides the following services:
* IT strategy consulting
* Business process modeling and optimization
* onsite devops
* virtual devops
* full stack development
* Cloud software/tool products and services
The audience is anyone who does IT development, especially SAAS (software as a service) company (aka most start-ups). We won't to be the top firm that helps people optimize their use of the 'cloud'.
What industry do you think your business is most related to?
Other color requirements
I'd like to explore the following colors:
Blues (Knowledge, trust, calm and honesty.)
Reds (Energy, action, passion and love.)
Let designers make suggestions
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
I am thinking something that conveys 'simplifying complexity'. The company is based on the idea that many companies waste money and time because they don't fully integrate IT with the business. We come in and take a very systematic approach to finding the major obstacles and then fix them (changing workflows, hiring/firing, training, development, etc.)
Personal, I like math, clean lines, etc.
The work we do includes writing papers, presentations, etc. It would be ideal that the colors, etc. all work nicely in many environments.
We are headquartered in San Francisco. We plan on going global (not as a large company), but to offer certain services 24-7.