Every day, another eight thousand American women find they have an unplanned pregnancy. My book has been out since March 2015 and has sold about 30 books, even though it won the 2106 IndieReader Discovery Award in the Women’s Issues category. One reason, among several, that it has not sold has to do with the cover not standing out or appealing to Millennials. If you can design an effective cover, you won’t just be helping me, you will be helping them find an important tool to make their own best decision. Good luck and thank all of you for taking the time and effort.
I would like you to go to the website http://www.ExploringYourUnplannedPregnancy.com and scan through it to find out more about what the book is about. You will see the existing cover there as well. I have come to understand that this cover is pleasing to women over 50, but women age 18-34 see it as old fashion and out-of-date.
My target market is women having an unplanned pregnancy who are between 18 and 34. I need a cover that appeals to millennial women. That should be the key factor in your design. There are some other considerations as well. You should avoid any imagery that would imply that the book is trying to push women into single motherhood, adoption, or abortion. Your imagery should not assume the woman is happy or sad about the pregnancy. It might assume the woman is seriously thinking about her options and that the decision is important to her.
It needs to catch the reader. The fonts need to be clean and clear enough that, when the cover is reduced on the internet, the title words can be seen clearly. If you want to make the subtitle smaller, go ahead, but it still has to be on the cover. I am sorry the title/subtitle is so long but the subtitle sets this book apart from others in its genre and tells the read what is actually in it.
If you have a great creative idea that flies in the face of all this, go with it.
I will need four separate book cover formats: Mobi and EPUB for ebooks; CreateSpace and IngramSpark versions for print books.
Print cover in colors should be compatible with CreateSpace and IngramSpark printing colors.
It will be Glossy, not Matte
Resolution must be at least 300 DPI and preferably more.
CreateSpace requires a single PDF formatted to the trim size of the book. The cover must be submitted as one continuous image and should include a front cover, back cover, and the proper trim size and page count.
The trim size is 9x6 inches (15.24x22.86 cm)
It will be done with white pages, not crème.
The book length is 122 pages.
The CreateSpace version is slightly thicker than IngramSpark. The white paper spine size is 122 times 0.002252= 0.274744 inches (I think)
If you have difficulty you may want to “roll” the cover by having the book color the same on both front and back cover around that area. You don’t have to.
The front cover will have the title, subtitle, and author name on it.
The title is Exploring Your Unplanned Pregnancy
The subtitle is Single Motherhood, Adoption and Abortion Questions and Resources
The author is Jeff Duffey MD
Spine will have on it: Exploring Your Unplanned Pregnancy Jeff Duffey MD
It will have this text on the back of the book cover:
“If you already know what you want to do about your pregnancy, this book will save you time and effort. Whether you are married or single, it gives you resources to help with medical, financial, legal, and other practical issues.
If you’re not sure what you want to do, let this book be your kind companion as you decide.
Not only does this book ask essential questions to help you make up your mind, it provides a balanced, thought-provoking look at single motherhood, adoption, and abortion. It can also help the people who love you to support you in your decision-making process.
This book gives you factual, valuable information. It was written, not to make you decide a certain way, but to help you carefully think through your decision. You have to live with this decision the rest of your life. Let this book help you make the right decision for you.”
Cairde,Karuna & Hedd Publishing,LLC
As you know, you will need space at the bottom of the back of the book cover for the ISBN with barcode
Past cover development has been a humbling experience for me in which I found I could not use my own notion of what I liked to guess what other people liked. For example, men like different colors than women do. The male designer and I that worked on the very first book cover loved the color. I later found that 8% of all women surveyed hate that color. So try to use women-friendly colors, if it doesn’t hamper your creativity too much.
Best wishes on this project and thanks to all of you for taking the time and effort to do it, it’s important.