18 chic & modern ways to use color blocking

Color blocking is nothing new. It’s long been designers’ go-to trick for chopping up large pieces of content, crafting call-outs and adding visual interest to an otherwise plain page. But in today’s design world, color blocking has evolved into a stunning minimalist trend that’s a perfect fit for spring.

Gone are the convoluted colors and clunky squares that too often transform quality design into an eyesore. Now it’s all about airy white space, pastel hues and clean lines. The results are beautiful and soft, confident and more modern – ideal for boutiques, chic websites and stylish brochures.

Curious how to put this update into action? We’ve gathered 18 inspiring designs from 99designs and beyond that prove how compelling this contemporary style can be.

Yellow and white color blocking
By Brad Neathery
Nosh organic snack
By Carlosrng
Chocolate packaging
By Round (via Packaging of the World)
Flexicarry Product Information Booklet
By Shwin
Color block business cards
By BÜRO UFHO (via Behance)
Color block packaging
By katerina k.
Sparkling Wine color block Label
By Christian Bjurinder
Business cards
By Advero
Idle + Roam logo design
By :: scott ::
By c_19
color block packaging for Masa
(via pinthemall)
chips bag packaging
Jumping Goat Coffee
By BrSav
color block menu design
(via behance)
(via Pinterest)
Wishbone Brew (via Trendland)
By RedLogo
Pashion color block website
By Shwin

Have you used color blocking lately? Share your work in the comments!

The author

Kelsey Bryant
Kelsey Bryant

Kelsey is 99designs' Designer Marketing Manager. Born and raised in a small town in Connecticut, she moved to San Francisco in 2009 with a degree in Strategic Communications from Elon University. When she’s not working with the designer community, you can find her exploring the city, taking weekend road trips, and soaking up that California sunshine.

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