DESIGN AN ADVERTISING CAMPAIGN FOR VOLT SOFT DRINKS. VERY EDGY. YOUNG. SHOCKING! ELECTRIC! ENERGY!
Think along the lines of PC vs. Mac; David vs. Goliath; Good vs. Evil
There are two products. Volt Carbonated Soft Drinks that competes with Mt. Dew ("When Dew Won't Dew It") and Volt Sports Drinks ("Step Up Your Game") that Competes with Gatorade.
Brand Images are available just contact me. You can also refer to the website http://www.drinkvolt.com.
Use of Stock images will be okay and we will pay the image company directly if we use the ad.
I like comparative ads (for example, this is what you get when you drink Mt. Dew, this is what you get when you drink VOLT)
We need ads that will stand out as this small company competes with the huge Mt. Dew and Gatorade brands (both owned by Pepsi). Cut through the noise and clutter.
Why is Volt Carbonated better than Mt. Dew? We have the most caffeine allowed by law, about 30% more than Mt. Dew, plus we add Taurine, Ginseng, and Guarana! And we taste MUCH better.
Why is Volt Sport Drink better than Gatorade? We TASTE SO MUCH BETTER IT IS SCARY. Volt Sports Drinks are fortified with antioxidant vitamins B6, B12, A & E and contain Taurine for an extra boost of energy. Plus, VOLT is formulated to replace important electrolytes your body needs
HAVE FUN THESE ADS. BE IN YOUR FACE. COMPARE US TO THEM. SHOW HOW MUCH ENERGY YOU GET FROM VOLT!