This banner ad is for a lead magnet to get more people on my email list.
The lead magnet is a handbook designed to teach people how to get in control of their 401k, IRA, or mutual fund.
Copy phrases used:
1) Got a 401(k), IRA, or mutual fund? (omit if space is too limited)
2) Stop being played by those claiming to time and outperform the market.
3) Find out how to take control your diversified portfolio in 10 minutes or less
This banner ad will be placed in the sidebar of my blog. The image should have a red button (no rounded corners) on it saying "Get Free Instant Access" in white text. Width: 340px Height Range: 285-520px
The site has certain colors used in the theme. The ad shouldn't be limited to just these colors, but the theme's colors should be used as a reference to prevent the ad from clashing with the site's branding.
The colors used on the site are:
blue - #19b5fe
red - #980000
grey - #666666
The sites design is very minimal (a lot of white space) and flat design. The site sometimes uses blue wireframe to separate containers. Using a wireframe outline for the banner ad is optional.
The goal here is for the design to look user friendly, simple and easy. I don't want sophisticated logos (like eagles, or banks, symbols, etc.). We are not a fancy investment banking, venture capitalist, technical stock analysis company. That stuff makes my head spin. We teach simple and smart investing techniques to everyone, so try to make the design appealing to everyone.