We sell specialty coffee in cafes and now online in the USA.
We don’t believe sub-standard beans should ever exist, especially not hidden away in our specialty coffee blends. We pride ourselves on the fact that we only ever use specialty grade beans in our coffee. This includes all of our blends, all of our single origins and of course, our flagship Superior Blend. And this will never change.
This of us as the 'Rolls Royce' of coffee.
Our target market are coffee lovers, both male and female. They enjoy the science behind coffee, have specialty equipment to make it at home and understand there are different flavours of coffee from different regions of the world.
We are very well-known in Australia and have an established brand.
However, we are very new to the USA market so need to gain brand awareness for coffee lovers.