How Martin de Boer started their banner ad journey
Albelli is part of Albumprinter, the largest supplier of photo books in Europe. An Albelli photo book has something special; it is a collection of your most treasured photos. And during the sophisticated production process, we conduct a multitude of quality checks, thus ensuring that your Albelli photo book stands out from the rest. Make your photo book now and preserve your favourite memories forever!
Tell us a bit about who you are and the people you reach
Our target market is Netherlands. We want to display banners on the time slot of WorldCup football games (except the games of Holland). Men are watching the games of all nations, women are on the internet surfing. We want to attract them to make a photobook. "Enough of the WorldCup, start making a photobook!"
•Ad Format: All Flash ads must be submitted in the full standard format sizes (see examples):
◦Banner: 468 x 60
◦Leaderboard: 728 x 90
◦Square: 250 x 250
◦Small Square: 200 x 200
◦Large Rectangle: 336 x 280
◦Inline Rectangle: 300 x 250
◦Skyscraper: 120 x 600
◦Wide Skyscraper: 160 x 600
•For specs see http://www.iab.net/iab_products_and…67/Ad_Unit
•Animation Length: Animated ads are restricted to a maximum of 30 seconds (at a 15-20 fps frame rate), after which point they must remain static. These ads must also comply with the other animation policies.
•Flash Versions: All Flash ads must be published for Flash Player version 4-10.
•ActionScript Versions: Actionscript version 2 is acceptable.
•ClickTags: follow after we have choosen a winner
The banner must have a clear call to action.
Look at http://www.albelli.co.uk for more information. It must be clear for people that we make photobooks, capture memories.