Entry #26 - Web page design - by jimreimer

Leafy McBark picked a winning design in their website contest

For just $314, they received 29 designs from 16 designers.

From logos and business cards to websites and stationery, you can get anything designed by running your own design contest on 99designs.

Web page for the "World Tree Appeal"


Custom Website package

Purchased for $314

(including 99designs fees)

By Leafy McBark
  • Last feedback - Thu, 19 Feb 2009 16:24:56 +0000
  • Feedback 7%
  • Refunds - 0


  • Open
  • The contest was open to all designers


  • Selected a winner
  • The contest holder awarded a winner


Congratulations to the winner, jimreimer!

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Design brief

Brief Summary

The World Tree Appeal is a new campaign to get businesses and the public to help replant the Caledonian Forest in Scotland with 1.5 million trees

Websites large and small will be displaying our banner with our tree character "Leafy McBark". We need the landing page redesigned to maximise enquires and tree sales.

We need the World Tree Appeal Landing page redesigned to make it cleaner feel and improve on its gravitas and credibility.

Here is a link to our current page:

Brand Name


Web banners are to be made available to website publishers that make tree planting offers to visitors.   The main offer is that for every tree purchased through the banner another is planted for free; BOGOF.

The website publishers derive two benefits:

The first is that by displaying the banner  their own green credentials are enhanced .  Consumers  respond to companies being seen to be doing something positive for the environment.

The second benefit is that the publisher derives a revenue share of the tree sales made from the site.  World Tree Appeal funds the planting of the matched tree/s.

Feel free to change the wording and or images if you feel that it would help.

We are a fast growing company that helps businesses of all sizes manage their environmental policies and take action to reduce their impact on our fragile planet.

  • )      Clean Design
  • )      Implied gravitas and credibility 
  • )      Maximise Sales
  • )      Generate Requests for Leafy web banners
  • )      Generate “Trees  4 Business Campaign” enquires
  • )   Can be easily turned in to code by our web developers
Don't Wants
  • Anything that is fussy or busy.
  • The design should not detract from the message that we are tying to deliver.
Read full brief
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