EKK Gear needs a new t-shirt design

Jarrett3 picked a winning design in their t-shirt contest. For just $145 they received 56 designs from 19 designers.

Here’s a peek at the client’s brief

Contest title


EKK Gear needs a new t-shirt design


Looking for designs you would find in the surfing industry

Background information

Organization name

EKK Gear (We go by EKK)

Description of the organization and its target audience

We design and create paintball gear and apparel for everyday wear.



Content details


We are looking for a t-shirt design for Spring/Summer 2012. The design can be on any color t-shirt, we prefer standard colors that we won't have a hard time sourcing.

We can print a 15" x 18" area on the front. If you want to put another design somewhere else on the shirt (sleeve, back shoulder, bottom, etc) you can include that as well. DO NOT include any paint splats or anything that ties the brand to paintball. While we are a manufacturer of paintball gear and apparel, the apparel is for everyday wear, and ultimately, will move into other sports. Design the shirt as if it were something anyone would want to wear even if they don't like or know about paintball.

Target audience: 14-25 year old males

Tone: driven, dedicated, extreme, witty, elite

Look: clean, modern, high-end, luxorious

We cannot belt print, print a design that wraps around the shirt, print into the seams, or anything that requires special techniques such as these.

Things we like:
- Nike
- DC Shoes Co.
- Burton (
- Hurley
- Billabong
- Feltron (
- All of the above with the touch of a hipster

Things we don't like:
- Affliction
- Ed Hardy
- Express
- Fox Racing

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