Create the next stationery for Beauty by Joe

Beauty by Joe picked a winning design in their stationery contest. For just $199 they received 90 designs from 16 designers.

Here’s a peek at the client’s brief

Contest title


Create the next stationery for Beauty by Joe


Business Card Design for Beauty by Joe

Background information

Description of the organization and its target audience

Freelance Makeup Artist in Orange County, California. Target Audience: Women of all ages for weddings, engagement photos, headshots, special events, etc.


Cosmetics & Beauty

Existing website to reference

Visual style

Style/theme ideas for the stationery

The design should be clean, modern and sophisticated. The card should primarily be black, white and greyscale as secondary, and pink accents. The focus and most personality should be showcased in "Joe" in Beauty by Joe. Textures should be matte and gloss, but open to any textures and shapes.

Reference: for the feel of my work for the size templates, open to all types

Content details

Organization name

Beauty by Joe

Details to include on the stationery

Beauty by Joe

Joe Yee, Owner

What to avoid

Brushes, images of eyes, kiss marks, makeup palettes...

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