Entry #114 - Product packaging design - by Aspera
By Aspera

Verde picked a winning design in their product packaging contest

For just $500, they received 158 designs from 27 designers.

From logos and business cards to websites and stationery, you can get anything designed by running your own design contest on 99designs.

Verde Green Tea Cigarette Box Design


Custom Product packaging package

Purchased for $500

(including 99designs fees)

By BrightLion
  • Last feedback - Wed, 28 Nov 2012 02:29:43 +0000
  • Feedback 95%
  • Refunds - 0


  • Qualifying
  • The contest was open to all designers


  • Selected finalists
  • The contest holder selected 6 finalists


  • Final round
  • Finalists continued to submit designs


  • Selected a winner
  • The contest holder awarded a winner


Congratulations to the winner, Aspera!

Top entries

Design brief

Organization name


Description of business

Verde provides a nicotine-free alternative to cigarettes. We present a product with the same qualities as a cigarette but without the harmful effects. Our smokes only have two simple ingredients: green and black tea. They look like a cigarette, smoke like a cigarette, have a similar taste as a cigarette, and come in a cigarette box. Verde is a perfect solution for smokers who want to quit cigarettes or social smokers who don't want to become addicted.

Organization industry

Food & Drink


We have the right product but what we need from you is the right design to catch the customers' eye.

Simply put, we need a complete cigarette box design. We already have a logo designed but feel free to create your own or make changes to ours. No creativity limits there.

I have provided our current logo and a cigarette box template for you to create your designs on. The template is the correct size for a cigarette pack. I have also added text facing the direction the design will print to help you gain understanding of the template. We don't have many limitations for the packaging design but the following are just a few limitations:

-Since Verde has tea in the mix (pun intended) we would like our main colors to be a green and black combination. Don't take this to heart though by only using green and black colors. Feel free to experiment.
-Motivation and a little bit of research on cigarette pack designs will go a long way in this project. There are many similarities between the modern cigarette packages. Please don't waste your time by copying them though.
-The following are a few keywords that we would like to provide as some inspiration as to what type of design we are looking for: Hipster, "Green", Metro, Young, Clean cut, Modern, and Classy.

Further requirements

Good luck to everyone who participates. I am looking forward to see what you designers are able to come up with.

Also, I guarantee to provide 100% feedback because I know that it's a pain in the ass and frustrating when CH's don't provide feedback on your design that you just spent hours working on.


Please don't submit a design with a black background for the box. Black is too unfriendly for our product. Also, we need the design to be eye-catching. As in, if your looking at it on a shelf next to 10 other different cigarette pack, your eye goes directly to our pack. I know that's a big idea and not easy to come by but I just want to be clear that it's the general idea. Thanks.

Read full brief
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