Entry #32 - Product packaging design - by TokageCreative

Eastern Fisheries picked a winning design in their product packaging contest

For just $299, they received 33 designs from 12 designers.

From logos and business cards to websites and stationery, you can get anything designed by running your own design contest on 99designs.

New packaging needed for MarFino 


Bronze Product packaging package

Purchased for $299

(including 99designs fees)

By Kim800944
  • Last feedback - Tue, 12 Jun 2012 16:41:39 +0000
  • Feedback 83%
  • Refunds - 0


  • Qualifying
  • The contest was open to all designers


  • Selected finalists
  • The contest holder selected 4 finalists


  • Final round
  • Finalists continued to submit designs


  • Selected a winner
  • The contest holder awarded a winner


Congratulations to the winner, TokageCreative!

Top entries

Design brief

Organization name

Eastern Fisheries

Description of business

We are the world's largest scallop company, we also distribute Alaskan flatfish, skate, dogfish and monkfish.

Organization industry

Food & Drink


We need a design for a retail frozen fish bag for the Brazilian market. The Brand name is: Mar Fino translates to SeaFine which is a brand of ours in the states.

Product: Wild-Caught Alaskan Sole Fillets
We are doing two bags: 1 kg bag and a 454 gram bag
Both bags will be a poly bag with a sealed top and bottom.
1 kg = 9" w x 13" h
454 gram = 8.5" w x 12"h

On the Back of the Bag:
We need to have a clear window in the back so customers can see the frozen fish fillets.
We need space for the nutritional panel (which we will supply via jpeg) and a space for the barcode.
Ingredients: Alaska Wild Sole
We also need some text and DIPOA number to be placed on the back of the bag at the bottom. I have attached the doc with that text and number. I have also attached the nutritional panel - I will need to give you the # of servings.

We are open to almost anything in creating the bag and logo design. Stay away from characters/designs that are cartoonish. Bag should be colorful but not over the top and the logo should pop off the bag. We want the bag to convey our leadership in the seafood industry - clean and simply stated. Most stock images of sole that I have seen look pretty good. After final approval we will have the bag translated into Portuguese.

Thanks and Good Luck!

Further requirements

None specified

Read full brief
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