Winner
Entry #66 - Product label design - by Art Slave

PGI picked a winning design in their product label contest

For just $299, they received 83 designs from 16 designers.

From logos and business cards to websites and stationery, you can get anything designed by running your own design contest on 99designs.

New product label wanted for PGI

$299

Product label contest

Silver package purchased for $299

(including 99designs fees)

by Johnb9

Contest started Tue, 24 Apr 2012 19:27:24 +0000

Last feedback Mon, 30 Apr 2012 14:41:20 +0000

14% of designs have feedback

Client has no refunds

1. Qualifying round
Designers enter their initial design concepts for feedback and direction.
2. Select finalists
The client picks up to six designers to continue working with.
3. Final round
Remaining designers enter revised and refined designs.
4. Select winner
The client picks a winning design.
6.
1. Qualifying round

Designers enter their initial design concepts for feedback and direction.

2. Select finalists

The client picks up to six designers to continue working with.

3. Final round

Remaining designers enter revised and refined designs.

4. Select winner

The client picks a winning design.

Top entries

Design brief

Organization name

PGI

Description of business

PGI produces high quality personal care and home care products such as shampoos, cleaners disinfectants, and laundry care products. These products meet very high standards for cleaning efficiency and environmental criteria.

Organization industry

Cleaning & Maintenance

Description

Design a label for a base soap/cleaning product that can be used in a variety of applications such as body shampoo, hair shampoo, hand soap, and dish soap. Additionally the product is highly concentrated to minimize storage space and has a 5 year shelf life.

The initial target market is "preppers" or individuals who will store rations and supplies for emergency use. A long term market focus would be camping or RV markets where space and utility is valued.

Further requirements

The focus on the initial market with the "preppers" would not necessarily have an environmental theme.

Read full brief
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