Winner
Entry #604 - Other graphic design - by mattpayson

V&S picked a winning design in their other graphic design contest

For just $2,789, they received 1,770 designs from 366 designers.

From logos and business cards to websites and stationery, you can get anything designed by running your own design contest on 99designs.

V&S 002 ~ REDESIGN THE DISH NETWORK INSTALLATION FLEET

$2,789

Other Graphic Design contest

Custom package purchased for $2,789

(including 99designs fees)

by V&S

Contest started Tue, 17 Nov 2009 03:02:55 +0000

Last feedback Mon, 23 Nov 2009 18:35:24 +0000

33% of designs have feedback

Client has no refunds

1. Open round
Designers enter their initial design concepts for feedback and direction.
2. Select winner
The client picks a winning design.
4.
1. Open round

Designers enter their initial design concepts for feedback and direction.

2. Select winner

The client picks a winning design.

Brief Overview
One of America’s premier satellite television providers, DISH Network offers the best value in TV – the lowest all-digital prices in America and the best HD. Our fleet of service vehicles represent a huge opportunity to communicate our brand – in that we view them as a major brand touchpoint, in fact a rolling billboard. We would like to attract new customers as we roll past the American public in our vans, en route to setting folks up with the best television experience around.
Brand Name

DISH Network

Target Audience
Anyone who likes to watch television and would appreciate the best picture quality and channel selection at the best price.
Requirements
We will be awarding 5 prizes at $2,500 each - $12,500 Total. **Please read the FULL BRIEF Attached: "DISH_VanID_11.17.09.docx" and see all the other attachments.** Your Task: Develop a creative look and message for DISH Network installation vans in order to attract new customers. It's wide open. **We want to see what you can do, so really feel free to go for it. But please have a look at the fonts and colors as described in identity guideline attachment –and if you deviate from those guidelines, please make sure that your deviations don’t go so far as to distract or suggest a different brand or tone. In other words, you’re free to explore other fonts and colors and graphics if you want – just keep in mind that in the end we are making vans for the DISH brand. It's our hope that we'll attract new customers with our new van design by improving the DISH Network brand imagery and thereby getting potential new consumers to pick up the phone and call DISH Network. We’ll define success if we can increase web traffic and call volume. Increase inquiries and leads, brand awareness and brand perception. Go forth and have fun.
Files attached

    Payment methods

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    Contest Discussion

    141 comments shown 141 total, most recent first

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    1. User
      VB20
      Actions
      Comment Date
      Sat, 09 Jan 2010 05:15:18 +0000
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      lol they pick designs with noting but text and one with hieroglyphics on the side?

      FIXED

    2. User
      chunli500
      Actions
      Comment Date
      Thu, 17 Dec 2009 21:55:44 +0000
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      This contest was shit

    3. User
      kotan
      Actions
      Comment Date
      Thu, 10 Dec 2009 15:42:21 +0000
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      Just so guys know, the image on #490 is called a QR Code. It's no low res image that's pixelated or a copyright image stolen from somewhere. It was mentioned by the CH himself somewhere within the brief. Like most of you guys, I didn't know what it was and researched a bit. Try doing the same so you can stop yourself from thinking "cheat!" or something :P It just kind of sucks that when somebody succeeds a lot feel bitter and all. We all took the same chances in joining in on this. Respects to the CH decision please and just be happy for us T_T.

    4. User
      surmise
      Actions
      Comment Date
      Wed, 09 Dec 2009 22:10:32 +0000
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      I'm surprised at the quality of the winning designs because I thought there were some really great designs in this contest.
      Congrats to the winners, though ;)

    5. User
      B Vox
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      Comment Date
      Wed, 09 Dec 2009 17:30:10 +0000
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      “Nuno Lopes” you are right with “mattpayson and kdsstudio”, but the problem is not they have not a past, this could be a coincidence, but them aren’t participating in another new contest! (very weird) this contest was 3 weeks, ago ... I will check their profiles in 2 months, and then will see if they are fake profiles. Hope to be wrong about the fakes profiles, if it will be the case, I will apologize to both.

      And about the other winners I have no complain, any CH could choose any design, that’s it.

    6. User
      Nuno Lopes
      Actions
      Comment Date
      Wed, 09 Dec 2009 16:54:13 +0000
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      "an3" is right. Something is not right here about the 2 winners with no past contests... hum... is too much luck entering in their first and the only contest, and win. And what about the other who is using a very low quality image (maybe from google?)... where are the rules here 99designs? :)

      Whatever... Congrats to the winners!

    7. User
      Pixelsoldier
      Actions
      Comment Date
      Wed, 09 Dec 2009 16:12:14 +0000
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      Congrats to the winners but I personally don't think that #1208 will work as an idea. When is anyone going to see 4 dish vans in a row to see that it spells DISH?

    8. User
      Web2byte
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      Comment Date
      Wed, 09 Dec 2009 04:53:57 +0000
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      Congrats to the winning designs...good job man

    9. User
      boboad
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      Comment Date
      Wed, 09 Dec 2009 01:20:41 +0000
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      Congrats to the winning designs.

    10. User
      33designs
      Actions
      Comment Date
      Wed, 09 Dec 2009 00:32:17 +0000
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      Yay ..... I think the winners for this contents should be elected by designers .... the clients make worst possible selections .... BBRRRRR How can you coose worst possible designs... I dont know if I'm alone but there where 1000000 time better designs that the onese choose... so if I was the CEO of DISH I would have fired the mareking direcor.

    11. User
      PixoStudio
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      Comment Date
      Tue, 08 Dec 2009 23:44:01 +0000
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      Congratz on the wins guys

    12. User
      tini1
      Actions
      Comment Date
      Tue, 08 Dec 2009 23:43:08 +0000
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      congratulations mattpayson, kdsstudio, urban, originaldesigngroup, kotan :-):-)

      Again, thank you V&S for all of your feedback and well run contest:)

    13. User
      RebDev
      Actions
      Comment Date
      Tue, 08 Dec 2009 23:10:40 +0000
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      congrats urban.

    14. User
      V&S
      Actions
      Comment Date
      Tue, 08 Dec 2009 22:56:38 +0000
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      Contest Holder
      Avatar

      Phew. After two long weeks of deliberating, DISH Network and V&S are PUMPED to be awarding these five designs. Idea was taken into consideration. Design was taken into consideration. And how both of those things meshed with the DISH brand was taken into consideration. DISH is truly, truly stoked. So we can't thank you enough. I know I've said it throughout the contest - both on the message board here and individually - we were super impressed.

      I know that with the conclusion of this contest brings both jubilation and heartache. So if you have any questions or concerns, please contact me directly.

      Thanks again. And looking forward to the next contest.

      V&S

    15. User
      Netraam
      Actions
      Comment Date
      Tue, 08 Dec 2009 22:41:26 +0000
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      I'd like to ask an explanation for the sudden twist in the end. It seemed like V&S were searching for concept cars. Of the 5 winners there's only 1 concept car, the others are mostly design cars (1 with a little twist). Me personally, I find this odd.

      This is nothing against the designers. I'm just curious what V&S has to say - seems like they didn't fully understand what Dish wanted (or something).

    16. User
      bradvr4
      Actions
      Comment Date
      Tue, 08 Dec 2009 22:29:41 +0000
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      Congrats to the top5!

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