Entry #46 - Other graphic design - by crotopus

Tõnis Saag picked a winning design in their other graphic design contest

For just $384, they received 59 designs from 18 designers.

From logos and business cards to websites and stationery, you can get anything designed by running your own design contest on 99designs.

Digital coach character


Custom Other Graphic Design package

Purchased for $384

(including 99designs fees)

By Tõnis Saag
  • Last feedback - Mon, 14 Oct 2013 10:12:21 +0000
  • Feedback 92%
  • Refunds - 0


  • Open
  • The contest was open to all designers


  • Selected a winner
  • The contest holder awarded a winner


Congratulations to the winner, crotopus!

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Design brief

Brief Overview

Sportlyzer is a web startup, that builds an online social workout site, where unique algorithms analyze and advise workouts and raise motivation. To make technology more human, we need a trustworthy Coach to deliver the messages.

Brand Name


Target Audience

Because of sedentary lifestyle our client has to work out to stay healthy and fit. He/she leads an active lifestyle and wants to be best at everything – makes career, is socially active and works out. Sometimes he/she misses workouts, because there is no-one to train with. Sometimes he/she takes part in public sports events, but has no idea about necessary preparation required. Therefore he/she can’t improve his/her results and occasionally suffers from muscle pains and overuse of joints. He/she could read fitness literature or consult to a personal trainer, but he/she is too occupied and consultation service is also a bit too expensive. Due to those reasons he/she has long pauses in his/her workout routine and can’t reach the desired fitness level.


We need a digital Coach character, who consults our customers's workouts. The Coach is respected and loved, but all human – a little weird and gossiped (see attached file).

Give us 3 impressions of the Coach:

1. I really believe in you!
2. I have a good tip for you!
3. Go for it!

Should be a clear image, when shrinked to 100px height for digital use.
Should be possible to use in print.
File type AI (vector).

Read full brief
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