Entry #15 - Logo design - by Spork
By Spork

Smartmacguy picked a winning design in their logo design contest

For just $369, they received 18 designs from 9 designers.

From logos and business cards to websites and stationery, you can get anything designed by running your own design contest on 99designs.

Two charactertures in one logo - Web site for Mac users


Custom Logo design package

Purchased for $369

(including 99designs fees)

By smartmacguy
  • Last feedback - Sun, 06 Dec 2009 20:29:41 +0000
  • Feedback 20%
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  • Open
  • The contest was open to all designers


  • Selected a winner
  • The contest holder awarded a winner


Congratulations to the winner, Spork!
Brief Overview
We're creating a web site for beginning Mac users: it will have the "Dumb Mac Guy" asking questions and the "Smart Mac Guy" answering them. The site will be fun and irreverent, but helpful. We would like a logo that is friendly and fun, showing charactertures or cartoons of both Dumb and Smart Mac Guy.
Brand Name

Dumb Mac Guy & Smart Mac Guy

Target Audience
Newish Mac users, or people just having a computer problem. Because we're talking about Macs, the logo has to broadcast: hip cool, tech, young, etc. That said, I really love this old two-head logo: which is not really young and hip. But I mention it here because perhaps you'll be inspired to create a modern take on it.
The logo should show charactertures or cartoons of both Dumb Mac Guy and Smart Mac Guy. They don't have to look exactly like us, but there should be a resemblance. It needs the text Dumb Mac Guy and Smart Mac Guy. Perhaps one in an arc above the pic, one in an arc below it. Dumb Mac Guy looks like this: Here's a video of him: Smart Mac Guy looks like this: and also in the attached picture. Smart Mac Guy is taller and nerdier. Once the two-character logo is finalized, we will also need two versions with just one character and his name on each. EG Smart Mac Guy's face and text beneath; Dumb Mac Guy's face and text beneath. This shouldn't be much extra work, but it is a little bit of extra work.
Files attached

    Supplied file types

    Layered vectors in EPS & PDF
    Screen quality JPEG & PNGs

    Note: Fonts used will be detailed by the designer but are not provided for licensing reasons.

    Payment methods

    This contest has been pre-paid with 99designs. The winner will be paid directly by 99designs for the full prize amount, excluding any third party transfer fees.

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