Winner

Pgeissler picked a winning design in their logo design contest.

For just $755 they received 220 designs from 62 designers.

From logos and business cards to websites and stationery, you can get anything designed by running your own design contest on 99designs.

Surrender to Chance is surrendering to your artistic skills - need logo for new website/ecommerce launch!

$755

Logo design contest

Gold package purchased for $755

(including 99designs fees)

by Pgeissler

Contest started Tue, 20 Mar 2012 21:52:55 +0000

Last feedback Sat, 24 Mar 2012 21:24:06 +0000

99% of designs have feedback

Client has no refunds

1. Open round
Designers enter their initial design concepts for feedback and direction.
2. Select winner
The client picks a winning design.
2. Select winner
1. Open round

Designers enter their initial design concepts for feedback and direction.

2. Select winner

The client picks a winning design.

This contest has finished. Congratulations to the winning designer LEDJA™ !
Business name
Surrender to Chance
Description of business

Sell perfume samples and decants of major brands and exclusive, niche, luxury brands of perfume so they can try out a perfume before they spend money on a full bottle.

Industry

Fashion

Preferred logo types
Sample logos
Do you have any example logos you like?

Providing designers with examples helps them identify the style and aesthetic you like.

Values to communicate
  • Feminine Masculine
  • Young Mature
  • Luxury Economical
  • Modern Classic
  • Playful Serious
  • Loud Quiet
  • Simple Complex
  • Subtle Obvious
Color preferences
purple, orange, blue, green, yellow - in NO particular order. I like a LOT of color.
To be used on
  • Print (Business cards, letterheads, brochures etc)
  • Online (Website, online advertising, banner ads etc)
  • Merchandise (Mugs, T-shirts etc)
Notes

The service we provide is playful. It is for people who love smell and like exploring their senses. They tend to be artistic. We appeal to both men and women customers, so it can't be overly feminine, super-frilly, but it doesn't need to avoid those elements either. Itt needs to be simple, elegant, playful, and bold, too - yeah, not asking for too much! If you can stylistically include some spraying perfume, that would be great, but it needs to be innovative.

We love color. Our product doesn't have a lot of visual to it since it is smell, so we need a punchy logo on everything that communicates. Something bold, but not loud and over the top.

Our customer does not want to go to the department store and brave all those people spritzing stuff on them and presuring them to make a decision when it can take days or weeks sometimes to figure out if you like a perfume. Our male customers really don't want to be anywhere near a department store normally. Our female customers are busy and don't have time to spend there and want to develop their own taste, if they don't already have it.

Files attached

    Supplied file types

    Layered vectors in EPS & PDF
    Screen quality JPEG & PNGs

    Note: Fonts used will be detailed by the designer but are not provided for licensing reasons.

    Payment methods

    This contest has been pre-paid with 99designs. The winner will be paid directly by 99designs for the full prize amount, excluding any third party transfer fees.

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    Contest Discussion

    9 comments shown 9 total, most recent first

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    1. User
      Pgeissler
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      Comment Date
      Sat, 24 Mar 2012 20:55:59 +0000
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      also, we are going to be elminating some designs where there are multiples, just the variation we don't like as much so we can see our favorate variation next to others.

      Eliminating stuff without more choices for why it was eliminated is hard!

    2. User
      Pgeissler
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      Comment Date
      Sat, 24 Mar 2012 20:53:21 +0000
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      As we are in the last hour or so of the contest, I want to thank all of you that submitted entries. It's been really hard to narrow it down, and we've appreciated the effort and talent on every entry, even when it didn't work for us.

      With the entries we have remaining, you have made this a hard, hard decision for us, you are all so talented, and we would be happy with any of your logo designs, but we do need to pick one winner.

      We won't be giving any feedback at this point beyond what we have because we think there's enough in the brief and our comments so far to give everyone a good idea of the things we don't want. :)

    3. User
      99designs
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      Comment Date
      Fri, 23 Mar 2012 17:01:21 +0000
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      The contest holder has extended this contest to 4 days.

    4. User
      Pgeissler
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      Comment Date
      Thu, 22 Mar 2012 00:27:10 +0000
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      We thought of something, after getting feedback from the males, that we are definitely girls and liking the frilly, even if it's not that frilly.

      I can see like a lawn, bright green, with both masculine and feminine perfume bottles growing up out of the green - girl bottles brightly colored and rounded, boy bottles square and more mannish - with our Surrender to Chance worked in that somehow. We just had the idea, I thought I'd throw it out there as something I liked if someone wants to try it.

    5. User
      Symbol Simon
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      Comment Date
      Wed, 21 Mar 2012 16:23:33 +0000
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      Oh well...

      I suppose imitation is the sincerest form of flattery?!! :}

      Aimed at most of them after entry 9

    6. User
      99designs
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      Comment Date
      Wed, 21 Mar 2012 14:47:02 +0000
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      The contest holder has guaranteed to award the prize!

    7. User
      Pgeissler
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      Comment Date
      Wed, 21 Mar 2012 12:27:24 +0000
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      I keep thinking of something else. If you use a perfume bottle, doing one stylistically and not literally will work best, we think - it can be abstract or the "idea" of a perfume bottle or the source of the perfume - flowers, nature, earth, etc.

    8. User
      Pgeissler
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      Comment Date
      Wed, 21 Mar 2012 12:08:53 +0000
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      Some additional feedback. The way we think about our name in relation to our business is we are asking our customers to surrender the way they think about perfume and what they think they like to try something completely new or different, to take a chance. the original idea came up from a trip we made to Morocco and we were sitting on the top of a sand dune in the Sahara, and we were there completely by chance and only because we had surrendered control and just gone with it. Hope that's helpful!

    9. User
      Pgeissler
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      Comment Date
      Wed, 21 Mar 2012 12:02:51 +0000
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      We are thinking that, because of the ambiguity of our name, we may need a tagline to go with it, we're working that out! But our logo needs to communicate pretty clearly that we are dealing with perfume somehow or another. Maybe one of the letters becomes a perfume bottle (we have a lot of male customers, so not too frilly).