New logo wanted for Hook & Rose

£195

Logo design contest

Bronze package purchased for £195

(including 99designs fees)

by Suz3

Contest started Fri, 27 Jan 2012 20:29:15 +0000

Last feedback Fri, 03 Feb 2012 21:41:57 +0000

99% of designs have feedback

Client has no refunds

1. Qualifying round
Designers enter their initial design concepts for feedback and direction.
2. Select finalists
The client picks up to six designers to continue working with.
3. Final round
Remaining designers enter revised and refined designs.
4. Select winner
The client picks a winning design.
4. Select winner
1. Qualifying round

Designers enter their initial design concepts for feedback and direction.

2. Select finalists

The client picks up to six designers to continue working with.

3. Final round

Remaining designers enter revised and refined designs.

4. Select winner

The client picks a winning design.

This contest has finished. Congratulations to the winning designer samovilka !

Contest title

Title

New logo wanted for Hook & Rose

Subtitle

I make crochet flower brooches, corsages and hair accessories with a vintage feel, using luxury materials

Background information

Name to incorporate in the logo

Hook & Rose

Description of the organization and its target audience

I make crochet flower brooches, corsages and hair accessories with a vintage feel, using luxury materials. I make all items myself, using crochet and occasionally knitting and sewing.

Industry

Fashion

Visual style

Preferred logo types

  • Organization name in a stylised type/font becomes the logo.

  • Organization name enveloped by a pictorial element or shape.

Values to communicate

Feminine
Masculine
Young
Mature
Luxury
Economical
Modern
Classic
Playful
Serious
Loud
Quiet
Simple
Complex
Subtle
Obvious

Color preferences

soft colours - dusty apricot, gold, sage,teal, soft blush pink, dark brown

Other

Notes

I am aiming for an eclectic vintage look - I like mixing different vintage styles together, e.g. arts and crafts, art nouveau and art deco. Some of my products have an antique look, others are more 1930's and 1940's. I aim for them to be wearable with a range of styles.

I use luxury materials - silk, traditional thread, semi-precious stones, swarovski crystals, Czech glass buttons etc..I aim for a beautiful, elegant effect with attention to details. Some items are very delicate and intricate, others are bolder and larger for a more dramatic effect. I make items for both day and evening wear, and also some bridal accessories.

My target customers are women in the 20-50 age group, who like a vintage element to their style and who appreciate well-made, high quality items, rather than cheaper mass-produced versions. They may or may not be attracted by the fact my items are handmade.

I quite like the idea of a bee and a rose being incorporated. I like a serif font with a subtle old-fashioned look. I also like a slightly moody, evocative, mysterious look, possibly with a dark colour present. I don't like an overly "girly" look or lots of bright or pastel colours.

Deliverables

Required design files

  • Layered vectors in EPS & PDF
  • Screen quality JPEG & PNGs

Note:

  • Text in logos should be converted to outlines.
  • For licensing reasons, it is better to provide your client with information on how to acquire the font rather than providing actual files