Npgroup picked a winning design in their Logo design contest
For just $200, they received 95 designs from 32 designers.
From logos and business cards to websites and stationery, you can get anything designed by running your own design contest on 99designs.
Find out how…Logo (and possible full site design later!)
1
- Open
- The contest was open to all designers
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- Selected a winner
- The contest holder awarded a winner
completed
- Last feedback - Tue, 08 Jul 2008 20:10:47 +0000
- Feedback 32%
- Brief Summary
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I need a logo for our consulting group. We specialize in focus groups (quantitative research). Our clients are mostly Fortune 500 companies. The logo must be smart and adhere to below guidelines. The winner could possibly be tapped to also design the site's template later, depending on quality of work submitted.
- Brand Name
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CMC Vision Corp.
- Description
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My Story
I’m a focus group moderator, I talk to my clients’ consumers about: advertising, packaging, products they use, TV show they watch. I sit around a conference table and my clients sit behind the mirror and watch their consumers watch a commercial, taste a product, etc. I talk to them about their reactions and provide my client with recommendations (e.g. how to improve the commercial).
CMC Vision Corp
1. CMC are my initials
2. Vision refers to the fact that in focus groups (qualitative research is the formal term)…
Observation is key --- I watch for non-verbal cues-- which can be more telling than what the consumer actually says.
Commonly used language include--- insights, visionary
- Wants
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JetBlue, Citigroup & Shutterfly (I like the font and the incorporation of symbols)
Google & Ebay (they’re colorful, contemporary & eye catching)
Other Notes:
§ Be professional & clean looking; some of my clients are “conservative”
§ Have some creative elements (e.g. bright, colorful tabs, logo with a symbol)
ADDED 7/2:
Colors are royal blue & greenMake CMC all in blue & Vision in greenNo eyes,No shadow under company nameDrop Corp.Incorporate a bullseye symbol (Target) that is a mix of blue & green and have the outer rings be fuzzy and gradually become clearer, perfectly clear in the center.CMC Vision should be to the right of this symbol and be on 1 line vs. - Don't Wants
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- All submitters: The colors now should be royal blue with green only. Please, no more eyes and no shadow under the company name.
Deliverables
- Logo
- Business cards
- Letterheads
- Envelopes
- Note/Compliment cards