Winner
Entry #315 - Logo design - by SPLAT
By SPLAT

503SEO picked a winning design in their logo design contest

For just $1,414, they received 462 designs from 141 designers.

From logos and business cards to websites and stationery, you can get anything designed by running your own design contest on 99designs.

Logo only! Revolutionary Biotech co. needs new, iconic identity

$1,414

Custom Logo design package

Purchased for $1,414

(including 99designs fees)

by 503SEO

Contest started Thu, 17 Dec 2009 07:21:46 +0000

Last feedback Tue, 22 Dec 2009 06:08:50 +0000

4% of designs have feedback

Client has 1 refunds

1. Open round
Designers enter their initial design concepts for feedback and direction.
2. Select winner
The client picks a winning design.
4.
1. Open round

Designers enter their initial design concepts for feedback and direction.

2. Select winner

The client picks a winning design.

This contest has finished. Congratulations to the winning designer SPLAT !

Top entries

Design brief

Brief Overview

Highly detailed design brief attached.

Complete Genomics is the world's first human genome mass sequencing company - - uniquely enabling meaningful, accessible and medically relevant disease research.

Brand Name

Complete Genomics

Target Audience

Researchers/scientists

Requirements

Need original vision. As stated in the title, CompleteGenomics does not want cliched imagery of DNA/double Helixes in the logo.

Please do NOT use the existing website look-and-feel as a guide; CompleteGenomics.com will be redesigned in the next few months around the new corporate identity that you create here.

Basic themes of the logo/company identity (from the design brief):

1. All human technology focused on solving human diseases via DNA
(genomic) sequencing (genomic sequencing uncovers the genetic basis of disease)
2. Complete Genomics provides a complete end to end solution
Process is outsourced, analysis is provided, the whole thing is easy
3. Complete genomics uses a new technology- mass sequencing
(ability to sequence hundreds of genomes. Mass capacity, power etc)
The tagline will likely be DNA to Discovery
But please … no DNA and double Helixes in the logos, that is too cliche

Read full brief
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