By lato_x

Studio-Moderna picked a winning design in their Logo design contest

For just $843, they received 118 designs from 30 designers.

From logos and business cards to websites and stationery, you can get anything designed by running your own design contest on 99designs.

Find out how…

Logo/Brand Identity for Leapfone Company

$843

Blind

1

2 completed

Congratulations to the winner, lato_x!

Held by Studio-Moderna in Logo design

Brief Overview

We are a long Distance alternative in Canada to the major Telecom providers (Telus, Bell, Rogers) that is significantly less expensive. We offer Mobile VOIP products similar to Whistlephone.com, Truphone.com, Chattex.com, or Vyke.com. We are not competing against other VOIP Cell Phone providers because we believe that 99% of the target consumers are not aware this category exists. We are a new product in a crowded space, and have nation wide TV ad inventory to exploit when a consistent brand is delivered. Leapfone is a new mobile phone provider allowing consumers to avoid the traditional long distance costs they receive from their current provider (ie Bell, Telus, Rogers). o A brand identity is required (aka LOGO and colours).

Brand Name

Leapfone (Leapfone.com)

Target Audience

– small business owner – travelling consultants – business travelers – high long distance (foreign clients) – no home phone – distant relatives – skype users – SMEs – students • There is always an underlying stress to any cell phone usage because you know the meter is running • Core characteristics of a buyer – either do a lot of long distance of would do a lot if it was cheap (minutes + roaming) – reasonably tech savvy, but NO geeks - people who are just realizing what's possible with their smart phones. – have or be willing to get a smart phone – subscriber to higher than average phone plan – see cell phone as indispensable life tool – predisposed to buying online – urban/suburban – very sensitive about costs • SMEs – corporate plan – company make group purchases to save costs – people do a lot of travel – key decision makers have an intimate knowledge of all costs, from big expenses to grass roots spending so they will care about this – have employee cell phone plans or cover expenses

Requirements

These delivered files will be used by our design team to: • Develop mobile interfaces for the Leapfone product. (Samples can be seen at www.calltopbx.com) • We are using Wordpress 3.0 as the website platform, we will be applying the colors selected to the theme • Leapfone will be advertising 30 second TV commercials to ethnic groups across Canada and USA - logo and colours would be used here. The logo needs to be able to be iconic and work well inside the following resolutions: The Software ========================== We will need below files (width x height) a) for iphone Splash screen: 320 x 480 PNG artWork: 512 x 512 PNG icon: 57 x 57 PNG b) for symbian logo: 200 x 53 BMP file icon: 64 x 64 BMP file c) for android Splash screen: 320 x 480 PNG icon: 48 x 48 PNG d) for windows mobile Splash screen: 320 x 480 PNG logo 220 x 80 PNG icon: 256 x 256 PNG or .ICO file e) for BlackBerry icon: 48 x 48 PNG f) for siplink dialer icon 48 x 48 PNG logo 270 x 100 PNG

Files attached

Deliverables

Logo
Business cards
Letterheads
Envelopes
Note/Compliment cards

Payment methods

This contest has been pre-paid with 99designs. The winner will be paid directly by 99designs for the full prize amount, excluding any third party transfer fees.

Paypal
Free, 2-3 day turnaround
Skrill (Moneybookers)
Charges apply, 5-10 day turnaround
AlertPay
Charges apply, 5-10 day turnaround
Western Union
Charges apply, 10 day turnaround