Jmaldavir picked a winning design in their logo design contest.

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Help Locust Valley Coffee with a new logo


Logo design contest

Gold package purchased for $695

(including 99designs fees)

by Jmaldavir

Contest started Thu, 28 Jul 2011 22:28:44 +0000

Last feedback Wed, 03 Aug 2011 14:37:09 +0000

100% of designs have feedback

Client has no refunds

1. Open round
Designers enter their initial design concepts for feedback and direction.
2. Select winner
The client picks a winning design.
2. Select winner
1. Open round

Designers enter their initial design concepts for feedback and direction.

2. Select winner

The client picks a winning design.

This contest has finished. Congratulations to the winning designer Boggie_rs !
Business name
Locust Valley Coffee
Description of business

We sell only premium "Gold Coast" quality coffee that you can't buy in the supermarket. Our fresh, delicious coffee is less expensive and more fresh than any coffee you can purchase in any store.


None specified

Preferred logo types
Sample logos
Do you have any example logos you like?

Providing designers with examples helps them identify the style and aesthetic you like.

None specified

Values to communicate
  • Feminine Masculine
  • Young Mature
  • Luxury Economical
  • Modern Classic
  • Playful Serious
  • Loud Quiet
  • Simple Complex
  • Subtle Obvious
Color preferences
Various shades of brown to represent coffee beans and the various tones/shades typically associated with coffee.
To be used on
  • Print (Business cards, letterheads, brochures etc)
  • Online (Website, online advertising, banner ads etc)
  • Merchandise (Mugs, T-shirts etc)

By using the Locust Valley Coffee trademark we will be creating an image that our coffee is part of an era when the North Shore of Long Island, New York was referred to as the “Gold Coast”. Locust Valley, Glen Cove and Lattingtown were at the center of the “Gold Coast” and many mansions were built for the nations wealthy and famous.

Who does not remember the Maxwell House jingle that ended with the line “......a better coffee than a millionaire's money can buy; and we will be selling our “Gold Coast” quality coffee to the public at prices cheaper and fresher than the supermarkets.

Our target market is John/Jane Q. Public via the Internet. Whether the public is looking for quality or price we are offering both.

One additional thought - please be sure to provide a version of the logo on a white background. While colored backgrounds are helpful, we're not yet sure of the color scheme we will use for the Web site design, so it's helpful to see how the logo looks standing on it's own with no background color (or white background color).

Files attached

    Supplied file types

    Layered vectors in EPS & PDF
    Screen quality JPEG & PNGs

    Note: Fonts used will be detailed by the designer but are not provided for licensing reasons.

    Payment methods

    This contest has been pre-paid with 99designs. The winner will be paid directly by 99designs for the full prize amount, excluding any third party transfer fees.

    • Payoneer
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    • Skrill (Moneybookers)
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    • Paypal
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    • Western Union
      Charges apply, turnaround in 10 business days

    Contest Discussion

    3 comments shown 3 total, most recent first

    1. User
      Comment Date
      Tue, 02 Aug 2011 18:57:00 +0000
      Contest Holder

      The brief doc has been uploaded in .doc format as well as .docx. Thank you.

    2. User
      Comment Date
      Tue, 02 Aug 2011 18:10:03 +0000

      Can you please supply the document as a .doc not a .docx
      Thank you

    3. User
      Comment Date
      Tue, 02 Aug 2011 17:50:30 +0000
      Contest Holder

      Thank you to everyone for your efforts in submitting logo designs for Locust Valley Coffee. We've noticed that some more recent design submissions have been very similar to previous entries and so this is now a blind contest for the last few days. While we've seen some very strong contenders and have a few favorites so far, we are still open to any new submissions that may come in within the next few days. We encourage originality to give us some different options to consider. Any submissions too closely resembling other designers previous submissions will not be considered. Thank you all for your interest and great work - we look forward to deliberating and selecting a winner!