Philipp EssEl picked a winning design in their logo design contest

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Here's what the client asked for

Contest title

Title

Help Essential Elements with a new logo

Subtitle

Marketing/Communication and Training especially in Kitesurfing but also in sports in general

Background information

Name to incorporate in the logo

Essential Elements

Description of the organization and its target audience

Marketing/Communication and Training especially in Kitesurfing but also in sports in general. Distribution of sports equipment, mainly kitesurfing and biking, but sports in general.
No bike or other sports in the logo, better refer to the elements water, wind or the earth in general.

Industry

Sport

Visual style

Preferred logo types

  • Organization name in a stylised type/font becomes the logo.

  • Organization name enveloped by a pictorial element or shape.

  • Representing trends from the internet including gradients, rounded corner etc.

Values to communicate

Feminine
Masculine
Young
Mature
Luxury
Economical
Modern
Classic
Playful
Serious
Loud
Quiet
Simple
Complex
Subtle
Obvious

Color preferences

black, blue, dark turquise, grey

Sample logos

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