There are so much heat and prejudice within this contest. Are they even necessary? LOL.

Strategically (spare me on this word), GAP won't buy any of our designs here. C'mon. Not really dig if "Within 2010, GAP Changed Their Logo TWICE" can make the (GAP) board will look smarter after their previous 'funny' decision (their current "new logo"). BUT, let's just be positive to all possibilities.

If any, this contest is just a way 99designs team gathering us (the community itself) for a direct interaction. That's all. When the news getting cold. I think GAP will immediately back to their "true logo", the old one. IMHO

But, one thing to be sure. I ain't going to buy any of GAP products this Christmas probably not anymore! Looking at their new logo, seems like it's just going to be a waste of time expecting any decent outfit designs from GAP nowadays.

Anyway, to everyone: Hello, Keep up and Cheers!