We want a logo that is professional but shows that what we do is support those non-profit organizations which focus on the nurturing and development of disadvantaged children. The foundation was developed in 2005 but is in need of a brand in order to move forward as a legitimate non-profit. To get a feel for what the foundation is all about, you can visit www.firstchancefoundation.com. We want it to communicate that we're about helping kids, but we want it to be professional enough that someone would not be concerned writing a check to support the organization.