Brand Logo Design -- Obus USA --
- Last feedback - Thu, 09 Aug 2012 16:14:04 +0000
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- The contest was open to all designers
- Selected finalists
- The contest holder selected 6 finalists
- Final round
- Finalists continued to submit designs
- Selected a winner
- The contest holder awarded a winner
- Name to incorporate in the logo
Obus USA (note: the "O" needs to have a line over it)
- Slogan to incorporate in the logo
FORTUNE FAVORS THE BOLD
- Description of the organization and its target audience
We are the makers of high-end small leather and canvas goods and miscellaneous apparel for boutique men's stores and general suppliers of high quality creatively designed handmade goods. We are people that love nice things that are unique and will last forever. We would rather pay more to have something that is nice and is a cool conversational piece that will last and we want to make our goods for people like us.
Everything is made by hand with meticulous attention to detail.
We source only the highest quality materials: Barbour's Red Hand Irish linen threads that we wax by hand, custom tanned leather to our specifications from Horween Leather one of the premier tanneries in the USA, reclaimed traditional sail cloth from the worlds most respected traditional sail maker Nat Wilson in Booth Bay Maine, Reclaimed teak deck boards from yacht builders Benjamin & Gannon in Martha's Vineyard.
- Preferred logo types
- Sample logos
- Values to communicate
- Feminine Masculine
- Young Mature
- Luxury Economical
- Modern Classic
- Playful Serious
- Loud Quiet
- Simple Complex
- Subtle Obvious
- Color preferences
simple 1 to 2 colors. inspire me. black is always good. bold. or natural earth tones
- To be used on
- Print (Business cards, letterheads, brochures etc)
- Online (Website, online advertising, banner ads etc)
- Merchandise (Mugs, T-shirts etc)
- Signs (Including shops, billboards etc)
The logo doesn't have to have the knot pictured in my rough sketch but i want to incorporate a very subtle nautical element into the branding. We are located in a coastal town and we draw inspiration from the ocean. MUST BE KEPT SUBTLE THOUGH PLEASE. The logo doesn’t even have to be an animal or a thing or anything and could just be a design. I kind of want to keep it relatively clean but also am down for vintage styling too.
I am open to different colorways.
I think this guy at Commoner Inc. does cool work. Check it out to see what im saying. http://portfolio.commonerinc.com/ especially his work for The Lower Depths and for Fast Eddies.
The ultimate product line will be out of leather, canvas, linen, wool, and recycled materials etc. The first product for release is going to be a small low profile front pocket style wallet called the “Woods Wallet” which i have attached pictures of.
I am really into the whole resurgence of high quality hand made in America movement http://fuckyeahmadeinusa.tumblr.com/ .
I really dig vintage, also natural raw material aesthetics like brick, reclaimed wood, sand, metal, leather, vintage cloth etc. I like relatively simple stripped down branding elements including clean bold lowercase lettering. But I also like vintage looks too. I am interested in giving thebrand a subtly nautical theme.
For more insight into what I think is cool and what I draw on for inspiration for the brand check out this tumblr site. http://theblackworkshop.tumblr.com/
I want to sell my stuff through these online, and brick and mortar retailers, SO ULTIMATELY THE BRANDING I GO WITH IS GOING TO BE CONSISTENT WITH WHAT YOU FIND ON THESE SITES. Please check them out to get a feel for what I want to get into.
http://shop.ballandbuck.com/ -- This is the #1 target to sell through. They have two locations in boston and they are sick.
http://neaststyle.com/2011/09/13/sa…w-england/ -- This is another place in the south end.
Last but not least, these are some competition but more so they are my main inspiration.
http://barrettalley.com/ --This is the guy I look up to the most. He does sick work and I love his brand. He is legit.
http://makr.com/ -- This is the guy that got me into leather working and making in general from the beginning
I know this is a ton of material but I figured id try to get it all out there off the bat and let you dig through some stuff to get a better idea. Please spend as much time as possible exploring the links i have provided. The more the better. That way we can start off better and wont be searching as much and revising. Let me know what you think. Thanks.
Fortune Favors The Bold
Supplied file types
Layered vectors in EPS & PDF
Screen quality JPEG & PNGs
Note: Fonts used will be detailed by the designer but are not provided for licensing reasons.
This contest has been pre-paid with 99designs. The winner will be paid directly by 99designs for the full prize amount, excluding any third party transfer fees.
Free, 2-3 day turnaround
Charges apply, 5-10 day turnaround
Charges apply, 5-10 day turnaround