Winner
Entry #47 - Logo design - by f a j a r

Bhavanga.com picked a winning design in their logo design contest

For just $299, they received 45 designs from 13 designers.

Great experience! Very pleased with my logo from 99designs. — Pgibson1

From logos and business cards to websites and stationery, you can get anything designed by running your own design contest on 99designs.

bhavanga

$299

Bronze Logo design package

Purchased for $299

(including 99designs fees)

by Pgibson1

Last feedback - Tue, 24 Apr 2012 23:28:29 +0000

50% of designs have feedback

Client has 0 refunds

1. Qualifying round
Designers enter their initial design concepts for feedback and direction.
2. Select finalists
The client picks up to six designers to continue working with.
3. Final round
Remaining designers enter revised and refined designs.
4. Select winner
The client picks a winning design.
6.
1. Qualifying round

Designers enter their initial design concepts for feedback and direction.

2. Select finalists

The client picks up to six designers to continue working with.

3. Final round

Remaining designers enter revised and refined designs.

4. Select winner

The client picks a winning design.

This contest has finished. Congratulations to the winning designer f a j a r !

Top entries

Design brief

Organization name

bhavanga.com

Description of business

This is for a website in the video space. Gender neutral, but not bla. Think Apple dude + T-Mobile girl.

Organization industry

Technology

Description

None specified

Further requirements

For an idea about what the site, not logo, might sort of look like, see color.com. I included a link to it, because I like that it isn't cluttered. So, you could picture your logo ending up on a landing page that is similar in tone.

 

Don’t want:
• Anything that looks remotely like a yoga studio, or overtly Buddhist. Bhavanga means something along the lines of ground of becoming and store-consciousness, but I don't want to overdo it.
• Nothing w/a ton of subtle shading, or rainbow of colors.
• I watch Portlandia, so please don’t put a bird on it!

Want:
• The logo should read “bhavanga.com” and underneath that say “video share”
• This is for a website in the video space.
• Strikes a balance between being a header on the landing page of a website, but adaptable/still recognizable (you don’t have to squint) when used as a small icon for an iPhone app.
• Gender neutral, but not bla. I’m a guy, so I’m trying to hedge against my own bias. For my target market, think anybody using a smartphone whether the Apple dude or T-Mobile girl and you’ll be on the right track (both are equally important).
• Iconography that is simple enough (abstract but solid in a stencil kind of way) that it could be mashed up into different iterations at a T-shirt shop such as http://motherfalconclothing.com/. Volcom’s logo comes to mind in that even if you just see a piece of it you still get the idea.
• I need to use this in conjunction/close proximity with QR codes. So if the logo was right next to the QR code it is eye grabbing; that is, visually pops and triggers some kind of association. Especially important since QR codes tend to blend in with the woodwork these days.
• It also may be used on evites, or printed out on inkjet printers, so needs to work as monochrome (black ink only) as well.

Inspiration Wall:

Crowdsourcing, good natured, positivity, the warm afterglow of Kodachrome home movies, like Urban Outfitter’s retro camera stuff, a large festival, forever young, skateboarder street-style aesthetic w/surfer aloha, mellow, gender neutral, Bowie, cubby holes, Hitchcock title sequences, putting your feet in the ocean and then catching your breath because it’s cold, concert films like Stop Making Sense, crowd surfing, California mornings, fuzzy flannel shirts, picnic blankets, stumbling upon a sand castle building competition, organized chaos, Arcade Fire, This American Life, etc.

Need juxtaposition...

Poem "A Glass Jar in Tenessee"

I placed a jar in Tennessee,
And round it was, upon a hill.
It made the slovenly wilderness
Surround that hill.

The wilderness rose up to it,
And sprawled around; no longer wild.
The jar was round upon the ground
And tall and of a port in air.

It took dominion everywhere.
The jar was gray and bare.
It did not give of bird or bush,
Like nothing else in Tennessee.

 

Read full brief
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