4 killer web design styles and the tools you need to achieve them


To get the most out of a website, you need to style it. It can be difficult to choose the right way to go, with aspects like industry, brand identity, client preference, and target demographic all coming in to play an important part. Choosing a style just based on one of these factors would be […]

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A guide to using photography as metaphor in graphic design

Road 2

The image of a bride and groom staring off into the distance together means a whole lot more than “there were once two people who looked out a window.” (Photo by Luke Chan). It conveys a sense of shared goals, resolve, the promise of opportunity — and plenty more, considering on the photo’s specific attributes. How does […]

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How mobile devices are changing what designers do

Mobile Devices

The PewResearch Internet Project estimates that 63% of adult cell owners use their phones to access the Internet, and finds that 34% of cell Internet users go online mostly from their phones. Industry experts believe that by 2015 more traffic will come from mobile devices than from desktop or laptop computers. Additionally, the variety of web-capable mobile devices […]

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How to create a basic brand style guide


Most companies use a brand style guide — a book or document that sets rules on how the brand is visually presented to the public. These rules will instruct employees how to properly use and communicate a brand’s visual identity, from proper logo usage, the brand color scheme, the look of the website and print materials […]

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Community Contest: Rebrand the Golden State Warriors!


The Golden State Warriors are moving to San Francisco. Warriors president Rick Welts and owner Peter Guber recently unveiled their plans to move the Warriors to Mission Bay. There have been many attempts for the Warriors to move back across the bay. Joe Lacob, a franchise co-owner plans on using the Mission Bay arena not only […]

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The best of iPad art

old man

Designers may shrug when they hear the term “iPad art” (or other tablet art). You make digitally-born art all the time, right? True. But iPad art typically refers more specifically to when an artist successfully engages the tradition of painting — as in, the smearing of oil-based pigment on canvas — on a tablet. And […]

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How to create better blog designs


Nowadays, it’s no secret that blogs are a way of life. You read them every day, so when you decide to make the jump and actually create one for yourself, whether for your personal life or a business, you’re probably familiar with the sharing format. With so many customization options to choose from, you could […]

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All ripped up: Punk influences on graphic design


This article, encouraging and intellectualizing the use of punk style in graphic design, is not entirely punk. All apologies. That being said… Sometime in the 70s, the youth started getting dissatisfied. Tired of what they were being spoon-fed by a mainstream media who no longer seemed to care for them, there began a small — […]

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Photoshop Brush Tool basics


Photoshop brushes are some of the simplest yet most powerful tools available in Adobe Photoshop. And many designers don’t know their full power! So my goal with this four part series is to change this, and show designers how to easily access and utilize Brushes. For this first part, we’ll go over the basics. Start […]

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7 steps to an effective landing page


A landing page is an effective way to drive sales for any business. The majority of websites share a similar range of assets — about us pages, contact pages, etc. But a great landing page is something that takes time to produce. Landing page designs will vary, depending on the industry that you’re in. However, […]

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